Success Story #1

A marketing executive with a major airline carrier wanted to give something ìdifferent and innovativeî to his clients. He came across an innovative product which was selling at a high end nationwide retail chain store. The product was not available through any conventional marketing avenues because there were patents protecting the product and its design. Customizing the product and having it produced overseas was not an option due to the quantity level required and the pending international patents. The marketing executive felt this product was perfect for his advertising campaign but did not want to pay full retail price for a product which had no branding capability and little return on investmentÖ

Challenged with searching for a proprietary product while respecting the patent laws; KonnectPointís core competency, of supply chain management helped find the solution. Once the distribution network was established, we were able to locate the exact manufacturer and the only authorized distributor of this patent holding product in the United States. Through effective supplier relations, contract negotiations, and logistical design, we were able to provide our customer with a custom labeled product that was first to market in the airline industry and the promotional marketing industry.

Win, Win, Win! This was truly a case in which everyone was a winner.

• The Marketing Executive was extremely happy with the final product; not only because it completed their marketing campaign, but also because they were the first to market with an innovative product for their annual international tradeshow.
• KonnectPoint successfully serviced our account and retained our clientís loyalty by delivering a product which was thought ìimpossible.î
• The Manufacturer established a new client and also benefited with a successful new product launch to a $19 billion dollar industry.

Success Story #2

A Purchasing Manager with a nation-wide staffing organization had promotional marketing items stored with multiple companies and storage closets, viewing inventory was impossible and there were no consistent standards for on time delivery and shipment of finished goods. Managing the inventory and distributing the available products was almost impossible. Supporting the growing requests for the numerous field offices was becoming a daily task and almost a full time job. There had to be a simpler way...

At KonnectPoint, we like to connect all the dots to offer a comprehensive service package. Within weeks, we were able to offer our customer:

• Real Estate Savings. By consolidating all marketing products to one central location, we were able to reduce our clientís warehousing and fulfillment costs 40%.
• On Line Company Store. Our proprietary on line company store gave the end users all across the country, a custom catalog of available products, standardized the order process, and offers real time inventory thresholds and availability.
• Shipping Notification. When an order is packaged and shipped from KonnectPointís warehouse, the end user will receive an automated ìShipping notificationî and packing slip with an estimated delivery date.